Founder · The YB Look
Yanely Benitez
Yanely Benitez is the voice of The YB Look, where she shows women 40+ how to dress with what they already own.
At a glance
- Focus
- Everyday style for women 40+
- Based between
- California, Mexico City and Mérida
- Languages
- English and Spanish

Her story
Many closets, many cities
Yanely was born in Mexico City and is American. She spent twelve years in Nashville and five in Puerto Rico, and has traveled to more than 26 countries.
Today she splits her time between California, Mexico City and Mérida. Seeing how women dress in so many places is where her eye comes from. She trained as an economist and as a professional chef before turning to style.
What she believes
Three rules she won't drop
N.º 01
“Your birth certificate sets your age. Your style sets the rest.”
On every rule that starts with “at your age”.
N.º 02
“The street belongs to all of us.”
Dress like you share it. Elegance is quiet, and it never needs to shout “look at me” from five miles away.
N.º 03
“I wear the piece. The piece doesn't wear me.”
On logos, trends and anything that tries to do the talking for you.
Work with Yanely
Brands and press
For collaborations, interviews and events, write to
hello@theyblook.com